STANFORD WOODS INSTITUTE
Let's Stop Talking About Climate Change
How can you re-engage public audiences on climate change challenges and solutions? Working closely with a Stanford professor of environmental sciences, the Worldview team* developed an informative and entertaining animated video to accompany his op-ed on climate change policy for ScientificAmerican.com. Together these pieces sought to engage discouraged public audiences by reframing overly-technical, doom-and-gloom arguments and increasing our sense of agency on addressing this global challenge.
*Operating as Worldview Stanford
Stanford Woods Institute for the Environment, Scientific American
Scripting, Animation, Illustration, Video Production